EP. 64 // Constellation & Co. Snail Mail Superstar SARA McNALLY

We are so excited Sara McNally reached out to us to be on our show! Sara McNally is the owner of Constellation & Co, a letterpress stationery company and brick & mortar gift shop located in the Seattle Fisherman’s Terminal.

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Constellation & Co uses the power of words and the magic of snail mail to connect people and make us all feel less alone. Our line of cards and gifts are inspired by the events and occasions in life that are made sweet by close, honest relationships. Our work as Constellation & Co. is built for sharing joy and holding our loved ones close in the middle of pain.

Constellation & Co has been featured on a variety of publications such as Oh So Beautiful Paper, Creative Mornings, The Paper Chronicles, and more. Sara has been interviewed on podcasts such as Proof to Product, Let’s Talk About It, and The Postcardist talking about business, mental health, and her love of postcards.

When Sara’s not working at the shop, she’s sending snail mail to her loved ones, buying copious amounts of fountain pens, and spending time with her husband and son.

SUMMARY //

Sara McNally gives us her creative backstory from going to school for graphic design, designing greeting cards from home, working “terrible ad-agency jobs”, doing a letterpress printing internship, to ‘falling ass-backwards’ into owning her business. She talks about trying to figure out how to blend her love of making things, working with her hands, and writing.

Sara feels like her superpower is brevity + efficiency, and talks about the complexity of her designs is in their simplicity. Brilliant! She also talks about the abundance mindset vs. the scarcity mindset, ‘pruning back’ different aspects of her business, needing to learn how to delegate tasks to her team, + standing behind her business decisions.

FAVORITE QUOTES FROM THE EP //

Sara on being bold & networking in 2019:

“I have definitely been reaching out and looking for kindred spirits in the creative entrepreneurship world, and I’ve been trying to - in 2019 - put myself out there more often and just think about people out there as just friends I haven’t met yet.”

Sara on ‘SHOULD’ing all over herself:

“I spend a few days working from home, and Thursdays I’m home and everyone else is out of the house and I realize that is cherished time, like no one talks to me, no one else is in my orbit and I get to just like, hang out with the dog and do what I need to do.

It’s taken me so long to get rid of the, like, SHOULD mindset that if I have a day of childcare I SHOULD be at the shop. But I pay people to be a t the shop on Thursdays, so that I can get all my work done, and answer my emails, and record podcasts and do other things that are also really important for my life and my business. …It’s not so much that I don’t do the things that I want to be doing, it’s that I do them and then feel really guilty about them for some reason…”

AFTER-CHATTER SHOW //

Head to our Patreon page to sign up for just $5 a month and hang out backstage with Amanda, Kristin, and Sara to hear the convo continue! See ya there!

WE WOULD LOVE IT IF YOU LEFT US A WRITTEN REVIEW ON ITUNES HERE

Where to find Sara //

WEBSITE | CARD CLUB | INSTAGRAM | YOUTUBE | FACEBOOK | TWITTER | PINTEREST

SHOW NOTES //

Constellation & Co.
EP. 12 // GALENTINE'S DAY + MAKING ADULT FRIENDS
SHOP SARA’S CARDS
Emily McDowell
Marie Kondo
• “Does this spark joy?
abundance vs. scarcity
Buffy + Buffy
Snail Mail Superstar YouTube Channel
• the new Instagram algorithm 
CARD CLUB
CARD CLUB Connect
Patreon
Kristin’s IG post

Sara’s LESS/MORE //

LESS: of saying ‘YES’ out of obligation
MORE: rest + blank space to be creative

CURRENTLY ROUND //

(inspired by Kristin's CURRENTLY CARD)

WATCHING: lots of YouTube (Satayla, Raw Beauty Kristy, The Pile I’m Standing In, Band of Weirdos)
READING: audio books/podcasts
LISTENING TO: Wild Thing
MAKING: a mess of my house
FEELING: cabin fever
PLANNING: collaborations + new releases for 2019
LOVING: experimenting w/ makeup

EP. 44 // The Magic Behind Graphic Design w/ Cecily Moore

Today we have Cecily Moore on the show. Cecily is somewhat of a jack-of-all trades when it comes to crafting, but primarily she is a graphic designer + illustrator. She lives + works in New York City blogging and selling artfully designed paper goods for modern creatives at The Paper Curator, her online store. Her aesthetic is artful, bright, & modern & she specializes in hand-lettering + scattering handmade textures and patterns throughout her work.

EP. 44 CECILY MOORE // Crafty Ass Female

SUMMARY //

Cecily Moore starts with her background as a Girl Scout, scrapbooking since she was 9, her crafty mom’s influence, having a Bachelor’s Degree in Fashion Design, switching to become a graphic designer, and then starting The Paper Curator.

The girls also talk about losing your ‘craft mojo’ and getting it back, digital scrapbooking vs. manual, and realizing your niche. Cecily reveals her 5-year plan for The Paper Curator, and the process of making a collection!

FAVORITE QUOTE FROM THE EP //

Cecily on working smarter, not harder :

"I’m an utter perfectionist, and I find it hard to release things when they’re not ready, so I found that, you know, just keeping a log of everything that I think is great, and then repurposing it where I can has been really beneficial for me…that’s half of my business now is stationery - which started because I had all these extra patterns that I had already scanned & already had digitized …that didn't end up going into a kit, but I loved them…and how can I repurpose them for something more functional? A lot of times, I’ll just make a bunch of brushstrokes and scan them and turn them into prints later, and so that’s one technique I’ve found to be smarter, not harder, and has really helped me when I am in a creative slump and I have no energy to sit there and paint or do hand lettering, I just, you know, pull out my library of things and can turn them into magic pretty quickly.”

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WE WOULD LOVE IT IF YOU LEFT US A WRITTEN REVIEW ON ITUNES HERE

Where to find Cecily //

WEBSITE | SHOP | IG | FB | TWITTER | YOUTUBE | PINTEREST

SHOW NOTES //

Fashion Institute of Technology (FIT)
Rhode Island School of Design (RISD)
Shillington School of Graphic Design
Amanda’s past blog posts on Shillington
Cecily’s monthly scrapbook kits
Cecily’s stamps
reno alpha clear stamps
Bust Craftacular at Maker Faire
Hall of Science
Renegade Craft Fair
FAD Market
Cecily’s Project Life
Kristin’s morning pages
The National Stationery Show
NY NOW
• Cecily’s Crisp Air kit
Cecily’s HEAVY DUTY paper-cutter
Top 6 Must-Haves for Running a Stationery Business

Cecily’s LESS/MORE //

LESS: humidity & heart
MORE: money & tacos & snuggles with my cats

CURRENTLY ROUND //

(inspired by Kristin's CURRENTLY CARD)

WATCHING: Iron Fist & I Am a Killer
READING: Make + Mend
LISTENING TO: Spotify, Creative Biz Rebellion, Proof to Product
MAKING: sashiko embroidery + new products
FEELING: excited for the Fall + to visit The Color Factory
PLANNING: next year’s goals + the next winter collection
LOVING: MY CATS!!!

AFTER-CHATTER SHOW //

Head to our Patreon page to sign up for just $5 a month and hang out backstage with Amanda, Kristin, and Cecily to hear the convo continue! See ya there!

EP. 40 // Cheeky Icons, Street Art & Stationery w/ Pinky Weber

We are so proud of how Crafty Ass Female's 'Summer of Special Guests' - our second series of amazing, inspiring interviews with a badass bunch of creative & resourceful women - turned out! Today's episode is our LAST of this series, and we're going out with a BANG! (Next week's show will be the finale episode of Season 2 of the podcast.)  

Today we have award-winning professional doodler, muralist shmuralist, zine queen, and donut enthusiast Pinky Weber on the podcast. She is the head of Pinky Weber Studio, Brooklyn’s finest female-run greeting card and accessory company, where wine o’clock starts promptly at 3 pm. 

By injecting reality with unexpected and playful imagery, Pinky re-evaluates the relationship between humans and ordinary un-celebrated everyday objects. She uses her work as a platform to transform the most monotonous, bland items into precious, vibrant, exciting icons — forcing the viewer to reconsider their typical relationship to physical space and reality. Cheeky and cheerful, Pinky Weber is perfect for parties, pick-me-ups, and presents between pals.

EP 40 PINKY WEBER | Crafty Ass Female

SUMMARY //

So is Pinky her real name? (The girls get to that right away.) Also in this episode, Pinky talks about going to Parsons School of Art & Design, how Brooklyn and living in New York influences her work, and being a woman in the street art community.

Pinky also discusses her cheeky, cheerful style and her desire to make the world more fun. The girls discuss understanding the inspiration behind everyday inanimate objects + giving them personality.

Other gems in this episode: Pinky's approach to her booth at the NSS trade show, whether or not she reached her goals for NSS, her feelings on licensing her work, advice to artists who are just starting to make art, and what she had hired help actually help her do. 

FAVORITE QUOTE FROM THE EP //

Pinky on how she's 'crafty' as RESOURCEFUL:

"I use both sides of the Swiffer® pad? (Haa Haa!) ...I think figuring out how to use my art in multiple ways and figuring out as many ways as possible that it works while still being ME. I really like doing illustration, I really like doing murals, I really like doing stationery...why can't I do all three?! ...

...and figuring out alternative ways where I don't have to go and sit at a cubicle and work, but still make money and be happy - even if it means putting more hours in, you know, having a tighter budget, eating dollar pizza four nights a week, that's fine. If I'm happy, you know, doing what I love just making ends meet, that's cool."

Lindsay Lohan Mugshots - EP 40 PIKY WEBER | Crafty Ass Female

 

AFTER-CHATTER SHOW //

WE WOULD LOVE IT IF YOU LEFT US A WRITTEN REVIEW ON ITUNES HERE

Where to find Pinky //

WEBSITE | INSTAGRAM | SHOP | FACEBOOK 

Head to our Patreon page to sign up for just $5 a month and hang out backstage with Amanda, Kristin, and Pinky to hear them continue the convo! See ya there! xoxo

As a $5 subscriber, you could also check out our July/Aug bookclub discussion on Austin Kleon's Steal Like An Artist (that went live on Patreon 8/3).